A New Year, A New Approach to Skin Health with UPF Clothing
The new year is a great opportunity to evaluate your wellness routines and find new innovative ways to implement them into your life. Prioritizing your skin health should be top of your list. UPF clothing is an easy, wearable form of daily sun protection that can seamlessly be added into your skincare routine. Watskin creates chic UPF clothing that is designed to protect your skin from sun damage.
Why UPF Clothing Belongs in Your Skin Health Routine
When most people think of skin heath, they mainly think about their face. Applying sunscreen to the face daily is great; however, most people don’t want to apply sunscreen to their body every single day. That’s where UPF clothing comes in. It takes the hassle out of sun protection by blocking 98% of the sun’s harmful UV rays with special UPF50+ fabric. Watskin offers a variety of styles of UPF clothing including, sun tees, swimwear, activewear, catsuits, and sun hats. Your skincare routine can be simplified with UPF clothing.

What Is UPF Clothing and Why Does It Matter
Now that we’ve introduced you to UPF clothing, let’s help you understand how it works. UPF clothing is made with a special UPF fabric that is specifically designed to block harmful UV rays. UPF stands for “Ultraviolet Protection Factor” and “indicates how much UV radiation (both UVB and UVA) a fabric allows to reach your skin. This is an added layer of protection that most regular fabrics do not offer.
Watskin’s UPF clothing has a UPF50+ rating which means it blocks 98% of harmful UV rays making it a leader in the market.

Kick Start The Year with Smarter Sun Protection Habits
Small lifestyle changes can have long-term benefits on your overall health and wellbeing. Making UPF clothing a part of your routine will improve your skin health and reduce the risk of skin damage and the potential of developing skin cancer.
Start small by purchasing a staple sun hat, like Watskin’ best-selling Sienna Hat, that you can always have in your bag to protect your face and scalp from sun exposure. From there you can slowly build up your UPF clothing wardrobe so you have pieces designed for swimming, outdoor activities, and everyday wear. UPF clothing is a low-effort daily task that can become a high-impact habit you can add into your wellness routine.

UPF Clothing Beyond Summer: Year-Round Skin Wellness
There’s a common misconception that sun protection is only necessary for warm weather, but that is NOT true. Sun protection is needed year-round no matter the weather. You are exposed to UV rays daily even when it is a cloudy day or even a snowy day. The sun’s rays can penetrate through clouds on a gloomy day and can reflect off snow in the winter which can cause major sun damage if you do not protect your skin accordingly. That’s why UPF clothing should be a staple in your wardrobe no matter what time of the year.

Where Style Meets Wellness: Watskin’s Approach to UPF Clothing
Watskin’s mission is to create chic UPF clothing that allows you to protect your skin without having to compromise on style. Lois Robbins, the founder of Watskin, was inspired to design fashion-forward UPF clothing when she was told by the doctor to limit her sun exposure. Now she has been able to build a UPF clothing brand that empowers women to live in the light safely with Watskin. Watskin has UPF50+ essentials in an array of rich colors, bold patterns, and sleek styles. There is truly something for everyone!
Wear Your Wellness All Year Long with Watskin’s UPF Clothing
Wellness can be worn, not just practiced with Watskin’s UPF clothing. This is your sign to prioritize your skin health this year by investing in UPF clothing staples. Find the pieces that fit your style and sun protection needs. Once you build up your UPF clothing wardrobe, start implementing your pieces into your daily routine. Wearing UPF clothing daily can truly change your life and skin health for the better!
Shop Watskin’s best-selling UPF clothing: https://www.watskinsunwear.com/
